February 22, 2024

Bozeman Journal

Good Morning Bozeman. In the last 48 hours the BBC, Fast Company, the New York Post and others ran headlines about "zombie deer disease" - chronic wasting disease (CWD). Most of these publishers quoted a 2 month old article highlighting the spread of the disease into Yellowstone.

Depending on your source of news you either think that human infection is imminent or you read that although the disease appears to be spreading among deer populations; more research is needed to understand its transmission dynamics, its ecological effects and potential impacts on humans.

On that note, I've got some deer meat in my freezer from last fall if anyone's making tacos. Just reply to this email and we'll get you sorted ;)

In this edition:

  • Sitka Expansion
  • Around Town
  • Things to Do This Weekend

❓ Trivia

This Saturday all Montana residents can enjoy free admission to Museum of the Rockies. This event got us thinking - how many different species of dinosaur bones have been discovered in Montana?

*Answer at the bottom of this email

Sitka Expands

Dallas Store via Sitka

Bozeman based outdoor retailer Sitka Gear is counting fiscal year 2024 not by the months on the calendar but instead by the number of retail locations they're opening. Following the successful launch of their Dallas store last fall, the company is set to open their third ever retail store this Saturday in Atlanta.

A spokesperson for Sitka highlighted Dallas as an ideal choice for their inaugural expansion outside of Bozeman, attributing the decision to the substantial customer base in the southern region, where over one million licensed hunters are annually active in the Dallas-Fort Worth area.

Following the warm welcome in Dallas, expanding into Atlanta was a natural next step, aiming to connect with the city's vibrant community of outdoors enthusiasts. This new location can be found in The Battery Atlanta, a mixed-use development complex known for its unique blend of shops, dining, and entertainment located around Truist Park, home of the Atlanta Braves.

Strategic long-term investment is how one company spokesperson described these retail locations, which are designed to enhance customer service and broaden brand accessibility to both loyal and new customers. These stores represent more than just an expansion of Sitka's geographical presence; they signify a deepened commitment to supporting and engaging with local outdoor communities.

Both of the new retail stores will seek to provide a novel experience, with gear featuring location-specific logo wear as well as a selection curated to the hunting opportunities present in the given regions.

If you're setting your sights on stalking big White-tail deer in Texas or smacking Turkey in Georgia, make sure to stop in at Sitka's Dallas or Atlanta stores!

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ℹ️ Around Town

News you might have missed this week:

If you're like us and you just recently had another child, sleep is on the agenda! For the rest of you here's some ideas for a weekend in town:

  • For any Lord of the Rings fans, The Ellen Theatre is having a trivia + movie night on Friday. Trivia starts @ 6:30 with The Lord of the Rings: The Fellowship of the Ring streaming @ 7:30
  • The Bozeman Icedogs are dropping the puck Friday evening @ 7:30 at the Haynes Pavilion in the fairgrounds
  • It's not too late to pickup Dead Sky tickets for both Friday and Saturday night @ Pine Creek Lodge over in Livingston
  • Don't miss out on free admission to MOR from 9-5 on Saturday. More info can be found here.
  • There's a party going down over on Aspen St. from 6-10pm on Saturday evening. Axe throwing, cold plunges and Lil Xan are just some of the event's headlines.
  • Take in our local symphony @ 7:30 on Saturday evening to hear Beethoven’s Symphony No. 3 “Eroica".

Trivia Answer

According to the MDT Paleontologists have discovered 75 different species of dinosaurs in Montana, more than any other state in America.